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Mintel Introduces New Market Intelligence AI

With speed, quality and accuracy, Mintel Leap delivers research and recommendations on people, products and categories.

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By: Lianna Albrizio

Associate Editor

Global market research firm Mintel has launched Mintel Leap, which it says is “market intelligence AI” that can fundamentally change how businesses conduct research.   “Mintel Leap is an AI game-changer,” said Matt Nelson, Mintel CEO. “By utilizing cutting-edge generative AI, billions of data points and years’ worth of Mintel’s unparalleled analyst expertise can now be discovered and summarized in seconds.”   Mintel Leap is a closed-loop, generative AI platform built ...

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